Online Helicopter Game Used To Promote Book

Gordon White August 27th, 2008

Here’s a bit of fun. An online helicopter game promoting an upcoming novel. This is a really good example of extending the world of story beyond its traditional home. Or, to put it another way, it’s talking to your audience before they realise that they are your audience.

It’s

Best. Virals. Ever.

Gordon White August 16th, 2008

If you are wondering what the perfect combination of advertising, screenwriting and social media is then look no further.

Behold Little Gordon Ramsay for Caterer.com!

Number two is fresh out of the oven (pardon the pun). You may have already seen the first one but I am going to embed them

Media Market Crash: Your Best Writing Opportunity?

admin August 15th, 2008

Gosh, I wouldn’t want to be somebody like me at the moment -job seeking in a foreign country in an industry that is Hindenberging.

The global media market has definitely seen better days. According to the Financial Times, UK share prices have halved since May 2007. Belt-tightening inside media companies

Podcasts And Radio Plays: Inspiration And Advice

Gordon White August 13th, 2008

Caught up with an old writer friend in London, yesterday.

I’ve moved to London. Have I told you that, yet? :)

Anyway, we got to talking about old projects, projects that are still doing the rounds, which scripts/plays you use… You know… Writerly things.

Podcasts For Writers - Not Your Average Playlist

Gordon White August 1st, 2008

What follows is the ’small screens approved’ podcast playlist. Some of them may seem off-topic at first -at least compared to ‘classic’ screenwriting material-  but trust me. I frikking love podcasts. I would go so far as to say I am about podcasts.

Graphic Novels: 5 Quick Tips For Would-Be Writers

Gordon White July 30th, 2008

This post came about largely because of a really great interview with Alan Moore that I saw on Neil Gaiman’s blog.

One of the great things about the post-Long Tail world is that niche stories can find niche

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